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MOTHERSHIP
WORLD TOUR
CLIENT

Journey
Five years ago, Alliance Data asked us to elevate its annual town hall meeting from a standard company-wide business meeting to an experience that engaged and inspired its associates all over the world. That’s when the Road Show was born.
In the annual tour, Alliance Data CEO Ed Heffernan visits offices worldwide to personally connect with associates, share company news, provide a year-in-review on the business and, most importantly, tell associates in person how much they mean to Alliance Data.

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Annual Tours100+
ShowsOur team is responsible for organizing, producing and hosting each tour stop and has executed over 100 memorable shows around the world.

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Countries3
ContinentsIn short, it’s our responsibility to make the magic happen for each event so that every associate has a meaningful experience and leaves feeling like they are truly a part of the Alliance Data family.

10,000+
Boomsticks50,000+
AttendeesWhether that means making a unique video for each office, ordering pom-poms for each associate or scouting venues in each city, we’ve done it all to make the Road Show a staple of the Alliance Data company culture.

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